Bread Financial Holdings, Inc. (BFH) Stock Forecast
Data as of Aug 1, 2026Financial Services · Current price $107.34 (-2.92%)
Price Target Range
Consensus Price Target Over Time
Analyst Rating Distribution
Last 3 Months
6-Month Trend
Latest Analyst Forecasts
Price targets issued by Wall Street analysts. Upside calculated against today's price.
| Date | Analyst | Firm | Price Target | Upside |
|---|---|---|---|---|
| Feb 5, 2026 | John Pancari | Evercore ISI | $90.00 | -16.2% |
| Jan 30, 2026 | Terry Ma | Barclays | $64.00 | -40.4% |
| Jan 12, 2026 | Jon Arfstrom | RBC Capital | $83.00 | -22.7% |
| Jan 6, 2026 | Terry Ma | Barclays | $61.00 | -43.2% |
| Oct 24, 2025 | Jeffrey Adelson | Morgan Stanley | $55.00 | -48.8% |
| Oct 6, 2025 | Terry Ma | Barclays | $50.00 | -53.4% |
| Jul 14, 2025 | Vincent Caintic | BTIG | $105.00 | -2.2% |
| Apr 24, 2025 | Jeffrey Adelson | Morgan Stanley | $36.00 | -66.5% |
| Jan 31, 2025 | Jon Arfstrom | RBC Capital | $68.00 | -36.6% |
| Dec 19, 2024 | Jeffrey Adelson | Morgan Stanley | $76.00 | -29.2% |
| Oct 28, 2024 | Bill Ryan | Seaport Global | $56.00 | -47.8% |
| Oct 8, 2024 | Terry Ma | Barclays | $35.00 | -67.4% |
| Sep 25, 2024 | Mihir Bhatia | Bank of America Securities | $57.00 | -46.9% |
| Sep 24, 2024 | John Hecht | Jefferies | $50.00 | -53.4% |
| Aug 9, 2024 | Mihir Bhatia | Bank of America Securities | $54.00 | -49.7% |
| Jul 9, 2024 | John Hecht | Jefferies | $45.00 | -58.1% |
| Jun 20, 2024 | Jon Arfstrom | RBC Capital | $45.00 | -58.1% |
| Jun 20, 2024 | John Pancari | Evercore ISI | $45.00 | -58.1% |
| Jun 12, 2024 | Ryan Nash | Goldman Sachs | $40.00 | -62.7% |
| May 13, 2024 | Bill Ryan | Seaport Global | $49.00 | -54.4% |
Top Analysts Covering BFH
BFH vs Sector & Market
| Metric | BFH | Financial Services Avg | Large Cap Avg |
|---|---|---|---|
| Analyst Rating | 2.70 | 2.52 | 2.42 |
| Analyst Count | 20 | 9 | 19 |
| Target Upside | +6.0% | +95.1% | +17.1% |
| P/E Ratio | 8.79 | -5.04 | 43.33 |
Revenue Estimates
| Period | Low | Avg | High | # |
|---|---|---|---|---|
| 2026-12-31 | $3.88B | $3.95B | $3.97B | 11 |
| 2027-03-31 | $1.01B | $1.03B | $1.06B | 6 |
| 2027-06-30 | $968M | $995M | $1.02B | 6 |
| 2027-09-30 | $1.00B | $1.03B | $1.06B | 6 |
| 2027-12-31 | $1000M | $1.03B | $1.05B | 6 |
| 2028-03-31 | $1.07B | $1.10B | $1.13B | 6 |
| 2028-06-30 | $1.00B | $1.03B | $1.06B | 5 |
| 2028-09-30 | $1.06B | $1.09B | $1.12B | 5 |
| 2028-12-31 | $1.00B | $1.03B | $1.06B | 6 |
EPS Estimates
| Period | Low | Avg | High | # |
|---|---|---|---|---|
| 2026-12-31 | $9.08 | $10.85 | $11.92 | 10 |
| 2027-03-31 | $3.54 | $3.67 | $3.79 | 5 |
| 2027-06-30 | $3.24 | $3.36 | $3.47 | 5 |
| 2027-09-30 | $3.66 | $3.79 | $3.91 | 5 |
| 2027-12-31 | $1.50 | $1.55 | $1.60 | 5 |
| 2028-03-31 | $4.92 | $5.10 | $5.26 | 6 |
| 2028-06-30 | $4.16 | $4.31 | $4.45 | 6 |
| 2028-09-30 | $4.82 | $5.00 | $5.16 | 7 |
| 2028-12-31 | $1.21 | $1.25 | $1.29 | 9 |
Frequently Asked Questions
What is the analyst consensus for BFH?
The consensus among 20 analysts covering Bread Financial Holdings, Inc. (BFH) is Hold with an average price target of $111.67.
What is the highest price target for BFH?
The highest price target for BFH is $105.00, set by Vincent Caintic at BTIG on 2025-07-14.
What is the lowest price target for BFH?
The lowest price target for BFH is $35.00, set by Terry Ma at Barclays on 2024-10-08.
How many analysts cover BFH?
20 analysts have issued ratings for Bread Financial Holdings, Inc. in the past 12 months.
Is BFH a buy or sell right now?
Based on 20 analyst ratings, BFH has a consensus rating of Hold (2.70/5) with a +6.0% upside to the consensus target of $111.67.
What are the earnings estimates for BFH?
Analysts estimate BFH will report EPS of $10.85 for the period ending 2026-12-31, with revenue estimated at $3.95B.
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Data updated daily. Analyst price targets sourced from public filings and broker reports. Not investment advice.